Marketing management : an Asian perspective / 
Philip Kotler ... [et al.] 
 - 5th ed. 
 -  Prentice Hall  2009 
<br/><br/>16203 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management<br/>Marketing management - Asia
<br/><br/><label>LC Class. No.: </label>HF5415.13  / Mar