TY  - GEN
AU  - Wilson, Jerry S.
AU  - Blumenthal, Ira
TI  - Managing brand you : seven steps to creating your most successful self
AV  - BF637 S8Wil
PY  - 2008///
PB  - AMACOM
KW  - Success
KW  - Branding (Marketing)
N1  - 16615
ER  -