Goodman, Linda <br/><br/>
Why customers really buy : uncovering the emotional triggers that drive sales / 
by Linda Goodman and Michelle Helin 
 -  Career Press  2009 
<br/><br/>17080 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer behavior<br/>Marketing - Psychological aspects
<br/><br/><label>LC Class. No.: </label>HF5415.32  / Goo