Fill, Chris <br/><br/>
Marketing communications : interactivity, communities and content / 
Chris Fill 
 - 5th ed. 
 -  Prentice Hall/Financial Times  2009 
<br/><br/>17602 
<br/><br/><label>ISBN: </label>9780273717225 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing<br/>Marketing channels<br/>Sales promotion
<br/><br/><label>LC Class. No.: </label>HF5415.123  / Fil