Palmer, Adrian <br/><br/>
Introduction to marketing : theory and practice / 
Adrian Palmer 
 - 2nd ed. 
 -  Oxford University Press  2009 
<br/><br/>17670 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / Pal