Salinas, Gabriela <br/><br/>
(The) international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / 
Gabriela Salinas 
 -  J. Wiley  2009 
<br/><br/>17707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Brand name products<br/>Valuation
<br/><br/><label>LC Class. No.: </label>HF5415.1255  / Sal