TY  - GEN
AU  - Poynter, Ray
TI  - (The) handbook of online and social media research : tools and techniques for market researchers
AV  - HF5415.2 Poy
PY  - 2010///
PB  - J. Wiley
KW  - Market research
KW  - Social media
KW  - Internet searching
N1  - 19964
ER  -