TY  - GEN
AU  - Berry, Leonard L.
AU  - Parasuraman, A.
TI  - Marketing services : competing through quality
SN  - 9780029030790
AV  - HF5415.5 Ber.
PY  - 1991///
PB  - Free Press
KW  - Customer service
KW  - Service industries - Marketing
N1  - 4265
ER  -