TY - GEN AU - Michelli, Joseph A. TI - (The) Zappos experience : 5 principles to inspire, engage, and wow AV - HF5647 Z37Mic PY - 2012/// PB - McGraw-Hill KW - Zappos.com (Firm) - Management KW - Customer service KW - Mail-order business - Management KW - Electronic commerce - Management KW - Retail trade - Management N1 - 20764 ER -