TY  - GEN
AU  - Heracleous, Loizos
AU  - Jacobs, Claus D.
TI  - Crafting strategy : embodied metaphors in practice
AV  - HD30.28 Her
PY  - 2011///
PB  - Cambridge University Press
KW  - Strategic planning
KW  - Metaphor - Social aspects
KW  - Creative thinking
KW  - Organizational behavior
N1  - 20812
ER  -