Hult, G. Tomas M. <br/><br/>
Marketing / 
G. Tomas M. Hult, William M. Pride, O. C. Ferrell 
 - 16th ed. 
 -  South-Western Cengage Learning  2012 
<br/><br/>21078 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / Hul