Fahy, John <br/><br/>
Foundations of marketing / 
John Fahy and David Jobber 
 - 4th ed. 
 -  McGraw-Hill Higher Education  2012 
<br/><br/>21194 
<br/><br/><label>ISBN: </label>9780077137014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / Fah