East, Robert <br/><br/>
Consumer behaviour : applications in marketing / 
Robert East, Malcolm Wright and Marc Vanhuele 
 - 2nd ed. 
 -  Sage Publications  2013 
<br/><br/>22725 
<br/><br/><label>ISBN: </label>9781446211236 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Consumer behavior - Psychological aspects<br/>Consumer behavior - Social aspects
<br/><br/><label>LC Class. No.: </label>HF  / 5415.32