TY - GEN AU - East, Robert AU - Wright, Malcolm AU - Vanhuele, Marc TI - Consumer behaviour : applications in marketing SN - 9781446211236 AV - HF 5415.32 PY - 2013/// PB - Sage Publications KW - Consumer behavior KW - Consumer behavior - Psychological aspects KW - Consumer behavior - Social aspects N1 - 22725 ER -