Public relations : the profession and the practice / 
Dan Lattimore ... [et al.] 
 - 4th ed. 
 -  McGraw-Hill  2013 
<br/><br/>23051 
<br/><br/><label>ISBN: </label>9780071310727 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>LC Class. No.: </label>HD  / 59