TY  - GEN
AU  - Trott, Paul
TI  - Innovation management and new product development
SN  - 9780273736561
AV  - HD 45
PY  - 2012///
PB  - Financial Times/Prentice Hall
KW  - Technological innovations - Management
KW  - Product management
KW  - Industrial management
N1  - 23373
ER  -