Farquhar, Jillian Dawes <br/><br/>
Marketing financial services / 
Jillian Dawes Farquhar and Arthur Meidan 
 - 2nd ed. 
 -  Palgrave Macmillan  2010 
<br/><br/>23980 
<br/><br/><label>ISBN: </label>9780230201187 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial services industry - Marketing<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF  / 6161