Hackley, Chris <br/><br/>
Marketing in context : setting the scene / 
Chris Hackley 
 -  Palgrave Macmillan  2013 
<br/><br/>23989 
<br/><br/><label>ISBN: </label>9781137297105 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>HF  / 5415.1255