Armstrong, Gary <br/><br/>
Marketing : an introduction / 
Gary Armstrong, Philip Kotler 
 - 12th ed. 
 -  Pearson  2015 
<br/><br/>24662 
<br/><br/><label>ISBN: </label>9781292016788 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF  / 5415