TY - GEN AU - Hardoon, David Roi AU - Shmueli, Galit TI - Getting started with business analytics : insightful decision-making SN - 9781439896532 AV - HD 30.23 PY - 2013/// PB - CRC Press KW - Decision making - Statistical methods KW - Business planning - Statistical methods KW - Data mining N1 - 24871 ER -