Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora 
 - 16th ed. 
 -  McGraw-Hill  2013 
<br/><br/>25366 
<br/><br/><label>ISBN: </label>9781121915251 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>International business enterprises
<br/><br/><label>LC Class. No.: </label>HF  / 1416