Wilmshurst, John <br/><br/>
(The) fundamentals of advertising / 
John Wilmshurst and Adrian Mackay 
 - 2nd ed. 
 -  Routledge  2011 
<br/><br/>25653 
<br/><br/><label>ISBN: </label>9780750615624 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF  / 5821