Berger, Arthur Asa <br/><br/>
Media and communication research methods : an introduction to qualitative and quantitative approaches / 
Arthur Asa Berger 
 - 4th ed. 
 -  Sage Publications  2016 
<br/><br/>26304 
<br/><br/><label>ISBN: </label>9781483377568 
<br/><br/><label>Source: </label> Inv-2016-09-08 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media - Research - Methodology<br/>Communication - Research - Methodology
<br/><br/><label>LC Class. No.: </label>P  / 91.3