Nijssen, Edwin J. Entrepreneurial marketing : an effectual approach / Edwin J. Nijssen - Routledge 2014 26399 ISBN: 9780415722216 Source: Inv-2016-11-30 Subjects--Topical Terms: New products - MarketingMarketing - ManagementSmall business marketingEntrepreneurship LC Class. No.: HF / 5415.153