Scott, David Meerman (The) new rules of marketing and PR : how to use social media, online video, mobile applications, blogs, newsjacking, and viral marketing to reach buyers directly / David Meerman Scott - Wiley 2017 27710 http://library.help.edu.my/ ISBN: 9781119362449 Source: Rec-2019-04-10 Subjects--Topical Terms: Internet in public relationsInternet marketing LC Class. No.: HF / 5415.1265