TY  - GEN
AU  - Barry, Pete
TI  - (The) advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns
SN  - 9780500518984
AV  - HF 5823
PY  - 2016///
PB  - Thomas & Hudson
KW  - Advertising
KW  - Advertising campaigns
KW  - Advertising copy
N1  - 27854
ER  -