TY  - GEN
AU  - Anderson, James C.
AU  - Narus, James A.
AU  - Narayandas, Das
TI  - Business market management : understanding, creating, and delivering value
SN  - 9780132089968
AV  - HF 5415.12
PY  - 2009///
PB  - Pearson Education
KW  - Industrial marketing
N1  - 28297
ER  -