TY - GEN AU - Hair, Joseph F. AU - Harrison, Dana E. AU - Ajjan, Haya AU - 1) EMO, 2) BC TI - Essentials of marketing analytics SN - 9781260597745 AV - HF 5415.2 PY - 2022/// PB - McGraw-Hill KW - Marketing research - Juvenile literature KW - Marketing - Juvenile literature N1 - 29086 ER -