TY  - GEN
AU  - Armstrong, Gary
AU  - Kotler, Philip
AU  - Opresnik, Marc O.
TI  - Marketing : an introduction
SN  - 9780135192122
AV  - HF 5415
PY  - 2020///
PB  - Pearson Education
KW  - Marketing
N1  - 29661
ER  -