Hart, Norman A. <br/><br/>
(The) CIM marketing dictionary / 
Norman A. Hart. 
 - 5th ed. 
 -  Butterworth/Heinemann  1996. 
<br/><br/>6470 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Dictionaries.
<br/><br/><label>LC Class. No.: </label>HF5412  / Har.