Murray, John A. <br/><br/>
Strategy and process in marketing / 
John A. Murray and Aidan O'Driscoll. 
 -  Prentice Hall  1996. 
<br/><br/>7246 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Management.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / Mur.