Lovelock, Christopher H. <br/><br/>
Services marketing : Australia and New Zealand / 
Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker. 
 -  Prentice Hall Australia  1998. 
<br/><br/>7873 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries - Australia - Marketing.<br/>Service industries - New Zealand - Marketing.<br/>Customer services - Australia - Marketing.<br/>Customer services - New Zealand - Marketing.
<br/><br/><label>LC Class. No.: </label>HD9980.5  / Lov.