Lancaster, Geoff. <br/><br/>
Introduction to marketing : a step-by-step guide to all the tools of marketing / 
Geoff Lancaster and Paul Reynolds. 
 -  Kogan Page  1999. 
<br/><br/>8994 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / Lan.