TY  - GEN
AU  - Aitchison, Jim.
TI  - How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them
AV  - HF5808 A5Ait.
PY  - 2002///
PB  - J. Wiley
KW  - Advertising- Asia
KW  - Advertising - Asia - Case studies
N1  - 10309
ER  -