Berson, Alex. <br/><br/>
Building data mining applications for CRM / 
Alex Berson, Stephen Smith, Kurt Thearling. 
 -  McGraw-Hill  2000. 
<br/><br/>10409 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining.<br/>Decision support systems.
<br/><br/><label>LC Class. No.: </label>QA76.9  / D343Ber.