Silverman, George. <br/><br/>
(The) secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth / 
by George Silverman. 
 -  AMACOM  2001. 
<br/><br/>10479 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Word-of-mouth advertising.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5827.95  / Sil.