Boyett, Joseph H. <br/><br/>
(The) guru guide to marketing : a course guide to the best ideas from today's top marketers / 
Joseph H. Boyett and Jimmie T. Boyett. 
 -  J. Wiley  2003. 
<br/><br/>10849 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / Boy.