TY  - GEN
AU  - Bamford, James D.
AU  - Gomes-Casseres, Benjamin; Robinson, Michael S.
TI  - Mastering alliance strategy : a comprehensive guide to design, management, and organization
AV  - HD69 S8Bam.
PY  - 2003///
PB  - J. Wiley
KW  - Strategic alliances (Business)
KW  - Strategic alliances (Business) - Case studies
N1  - 10966
ER  -