Hair, Joseph F. <br/><br/>
Marketing research : within a changing information environment / 
Joseph F. Hair, Robert P. Bush, David J. Ortinau. 
 - 2nd ed. 
 -  McGraw-Hill/Irwin  2003. 
<br/><br/>11440 
<br/><br/> Includes CD-ROM. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / Hai.