Ambler, Tim. <br/><br/>
(The) SILK road to international marketing : profit and passion in global business / 
Tim Ambler and Chris Styles. 
 -  Financial Times/Prentice Hall  2000. 
<br/><br/>12069 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Relationship marketing.
<br/><br/><label>LC Class. No.: </label>HF1416  / Amb.