Pickton, David. <br/><br/>
Integrated marketing communications / 
David Pickton and Amanda Broderick. 
 - 2nd ed. 
 -  Prentice Hall/Financial Times  2005. 
<br/><br/>12411 
<br/><br/> Includes CD-ROM. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.123  / Pic.