TY  - GEN
AU  - Ennew, Christine T.
AU  - Waite, Nigel
TI  - Financial services marketing : an international guide to principles and practice
AV  - HG174 Enn
PY  - 2007///
PB  - Elsevier/Butterworth-Heinemann
KW  - Financial services industry - Marketing
N1  - 13901
ER  -