Quelch, John A. <br/><br/>
(The) new global brands : managing non-government organizations in the 21st century / 
John A. Quelch, Nathalie Laidler-Kylander 
 -  Thomson / South-Western  2006 
<br/><br/>14542 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Non-governmental organizations - Management<br/>Non-governmental organizations - Case studies<br/>Business names
<br/><br/><label>LC Class. No.: </label>JZ4841  / Que