Rangan, V. Kasturi <br/><br/>
Transforming your go-to-market strategy : the three disciplines of channel management / 
V. Kasturi Rangan with the research assistance of Marie Bell 
 -  Harvard Business School Press  2006 
<br/><br/>14550 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels - Management<br/>Business logistics<br/>Physical distribution of goods
<br/><br/><label>LC Class. No.: </label>HF5415.129  / Ran