Govoni, Norman. <br/><br/>
Promotional management / 
Norman Govoni, Robert Eng, Morton Galper. 
 -  Prentice-Hall  1986. 
<br/><br/>235 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Sales promotion.
<br/><br/><label>LC Class. No.: </label>HF5415  / Gov.