TY  - GEN
AU  - Thompson, Arthur A.
AU  - Gamble, John
AU  - Strickland, A. J.
TI  - Crafting and executing strategy : the quest for competitive advantage : concepts and cases
AV  - HD30.28 Tho
PY  - 2007///
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
KW  - Strategic planning - Case studies
N1  - 14743
ER  -