TY - GEN AU - Ruzzier, Maja Konecnik AU - Ruzzier, Mitja AU - Hisrich, Robert D. TI - Marketing for entrepreneurs and SMEs : a global perspective SN - 9781783471751 AV - HF 5415 PY - 2013/// PB - Edward Elgar KW - Marketing KW - Small business enterprises - Marketing N1 - 25908 ER -