Carpenter, Phil. <br/><br/>
eBrands : building an Internet business at breakneck speed / 
Phil Carpenter. 
 -  Harvard Business School Press  2000. 
<br/><br/>8596 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business names.<br/>Brand name products.<br/>Electronic commerce.<br/>Internet (Computer network).
<br/><br/><label>LC Class. No.: </label>HD69  / B7Car.