Your search returned 2 results.

1.
Marketing research : text and cases / Harper W. Boyd, Ralph Westfall & Stanley F. Stasch.

by Boyd, Harper W | Westfall, Ralph; Stasch, Stanley F.

Edition: 6th ed.Publication details: Irwin 1985Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Boy. (1).

2.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker, Harper W. Boyd

by Mullins, John W | Walker, Orville C | Boyd, Harper W | Title.

Edition: 6th ed.Publication details: McGraw-Hill / Irwin 2008Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.13 Mul (2).

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