Absolute value : what really influences customers in the age of (nearly) perfect information / Itamar Simonson and Emanuel Rosen

By: Simonson, ItamarContributor(s): Rosen, EmanuelPublication details: Harper Business 2014ISBN: 9780062215673Subject(s): MarketingLOC classification: HF | 5415
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Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
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HF 5415 Sim (Browse shelf (Opens below)) Available H021135

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